Daniel established Route2 in 2011. Route2’s values, objectives, and services manifest from Daniel’s academic and commercial experiences dating back to 1997. Daniel was a founding employee and the methodological inventor of Trucost Plc (acquired by Standards & Poor’s), now globally recognised for integrating externalities into business & investment decision making. While developing Trucost Plc, Daniel completed his PhD at the University of Vermont’s Gund Institute for Ecological Economics, which involved advising on President Obama’s Climate Action Plan. He subsequently moved to California and worked on Enterprise Resource Planning (ERP) software where he was awarded a patent for a business process integrating environmental considerations. Prior to launching Route2 he taught business sustainability – specifically the construction of Carbon Efficient Stock Indices – at the International MBA programme of Tel Aviv University.